Friday
Jul032009
Amazon Kindle, Part 2
Posted on Friday, July 3, 2009 at 11:28 AM
I promised to talk about some audience-building things Amazon is doing with the Kindle, and my favorite is what I call "snacking."
Amazon gives its Kindle customers the ability to download for free a sample chapter of any of the 300,000 digital books it has in stock. This does a few things: One, it mimics the experience one has in a bookstore, where you can physically sample a book before buying.
tagged "The Chaos Scenario", Amazon, Kindle, e-books
in Media